The University of Chicago (Also known as 'Uchicago') were wanting to push their yearly 24 Hour Impact Giving Day events in a brand new creative way from the previous years. The university invited me to direct and produce an animated events video inspired by UChicago's mascot, 'Hutch' the squirrel.
The 24 Hour Impact Giving Day is an event that focuses on getting the UChicago community together to raise funds and support the university in 24 hours for the future of academics, students and research.
Animation help from the always professional Sara Bennet (Shabello).
Sound and Music by Thomas Williams and the narration by Maya Tuttle.
Client - UChicago
Producer - Guido Mendez
Director - Oliver Sin
Design - Oliver Sin
Animation - Oliver Sin / Sara Bennett
Sound Design & Music - Thomas Williams
Narration - Maya Tuttle
IBM 5in5
The City Will Help You Live In It
5 smart technology trends for the next 5 years: 'The city will help you live in it'
For citizens, smart phones enabled by cognitive systems will provide a digital key to the city. People can have fingertip access to information about everything that’s happening in the city, whether an experience is right for them, and how best to get there. Because the cognitive system has interacted with citizens continuously, it knows what they like—and can present them with options they might not find easily.